The LG-03C camera phone or phone camera?

November 8, 2010 at 1:59 pm by James | In Mobile Content/Services, Mobile News

Images have surfaced today of a new handset from LG that offers a fully functional 3 x optical zoom. This combined with a 12 megapixel CCD sensor may have the likes of Sony Ericsson and Nokia worried.

producing handsets which offer a realistic alternative to compact cameras. Last year Samsung announced the W880, a 12mp camera phone with a 3 x optical zoom. It appears that LG have also decided to reassess their strategy and are looking at other features which can help to strengthen their range of camera phones.

Ask any photographer which element is more important - quality of the lens or megapixels? The response 9 times out of 10 will be quality of the lens. The LG L-03C is shown as using a Pentax 1:3.6-5.5 lens. This quality of lens should yield significantly improved images then those taken on competing camera phones. This combined with the design and high quality finish should go a long way when appealing to the consumer.

However, this isn’t the first handset to offer a high quality optical zoom. Samsung have trialed optical zooms in the past. The G800 released back in 2007 also boasted a 3 x optical zoom with a 5mp camera.

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